Link to this sectionGrowth weekly – 21 July 2026

Attendees: Sara (chair), Tom, Yuki, Deniz · Duration: 25 min · Recording: internal only

TL;DR: Referral experiment extends two weeks with a bigger sample. Pricing-page rewrite ships Thursday. Yuki owns the churn-interview synthesis, due next Monday.

Link to this sectionAgenda

  1. Referral experiment readout
  2. Pricing-page rewrite status
  3. Churn interviews – next steps

Link to this sectionNotes

Referral experiment. Two weeks in: 4.1% of invited users sent at least one referral (target was 5%). Confidence interval still too wide to call it – sample is 1,100 users. Tom proposes extending two weeks to reach ~2,500. No objections.

Pricing-page rewrite. Copy approved Friday. Deniz lands the new comparison table Wednesday; ship Thursday morning so there’s a full day of traffic before the weekend.

Churn interviews. Nine of ten interviews done. Recurring theme: people churn at the seat-count review, not at renewal. Yuki synthesizes into three findings with quotes.

Link to this sectionDecisions

Link to this sectionAction items

Action Owner Due
Extend experiment config + new stop date Tom 22 Jul
Ship pricing-page rewrite Deniz 24 Jul
Churn-interview synthesis (3 findings, with quotes) Yuki 28 Jul
Book next readout with the wider team Sara 25 Jul